Skip to main content

#NationalCatDay

I was busy teaching yesterday and in the evening had a dinner with a few marketing professors in Singapore from NUS, NTU, SMU, and a professor from HKUST. The guest of honor was Prof. Norbert Schwarz (yes, it was THE Norbert Schwarz!). Therefore, I had little time to post the wordcloud.

Today's hashtag was #NationalCatDay. It was trending a lot in the afternoon when I started downloading. Here is the wordcloud. I was surprised to see Taylor Swift's name getting a lot of mentions. My wife told me that Swift is a cat lady. I hope that's the right explanation.

The sentiment in the tweets is super positive. There are more neutral tweets compared to negatives tweets! There is no reason to not like cats. If you don't like them...what's wrong with you? ;)



Comments

Post a Comment

Popular posts from this blog

Yogi Adityanath

Indian state Uttar Pradesh (UP) just concluded their state election. The largest political party in India, BJP, won the election with a massive majority. The new chief minister of the state is Yogi Adityanath, who is not only a seasoned politician but also the head priest of the Gorakhnath temple in UP. There has been a lot of complaining on social media about the choice of the chief minister. I decided to analyze a few thousand tweets in order to figure out the sentiment of the masses on Twitter. The sentiment is overwhelmingly positive! There are two sentiment charts and two wordclouds that were generated one day apart. The first set was generated just after the name of the chief minister was announced and the second was generated earlier today.
2 comments
Read more

#EgyptAir

The big news today is that a plane carrying 66 people from Paris to Cairo has disappeared. Just now Guardian reported that French president Hollande has confirmed that the plane has crashed but no cause for the crash has been determined yet. The plane is still missing though. The wordcloud is as expected talking about the flight from Paris to Cairo. It's speculated that the plance went down in the Mediterranean and that's why you see this word appearing a few times in the tweets. It seems that the tweets are simply spreading this news. There is a little mention of prayers. Literally no mention of terrorism or terrorist, which implies that people are not openly speculating that yet. The sentiment is surprisingly positive. I can't figure out why! Perhaps the tweets mentioning prayers, praying, families, thoughts, etc. are adding to this.
Post a Comment
Read more

Eagles

Today I didn't use a hashtag to extract tweets. Instead I used the keyword "Eagles" because it's trending a lot. If you are a non American and a non American Football fan like me, you wold wonder whether the keyword is for the bird eagle or the rock band The Eagles. But those in the know would have guessed it that the story is about Philadelphia Eagles who defeated New England Patriots with 35-28. The wordcloud tells the story quite clearly. The most commonly associated word with Eagles is Patriots! Who would have guessed that? The sentiment remains neutral. This is again strange for me but looks like I had not seen it all after all.
Post a Comment
Read more