Skip to main content

#JebCanFixIt

Jeb Bush did it. Finally, I have a sentiment graph where the negativity is more than the positivity! Some background merits a mention. Jeb Bush is running for the GOP primaries and his campagn manager thought that it would be a good idea to launch #JebCanFixIt hashtag. It just so happened that it wasn't a good idea. The hashtag was provocative and couldn't be easily hijacked. That's exactly what happened. People started making fun of Jeb Bush by using this hashtag. Note that one doesn't have any control over how people use the hashtag. This is a good lesson for all the social media managers!

If you want to read more about this check out this news story:
http://observer.com/2015/11/internet-trolls-hijack-jeb-can-fix-it-campaign-possibly-ending-bushs-run-for-good/

Well, there is nothing much interesting in the wordcloud itself except that Vernon shows up. He is in the news right now but again I don't know why he would appear with this hashtag!

"Funny" and "fails" are frequently occurring words as well. Similarly, "campaign" and "slogan" appear a lot. So many people were commenting on the failed campaign/slogan.



No wonder then the sentiment was negative. But this is the first time I have a situation where the negative bar is longer than the positive bar. Good job Jeb!



Comments

Popular posts from this blog

#SanBernadino

Update: Check the companion wordcloud for this here Even as I write this, the events are still unfolding in San Bernardino. Two or possibly three gunmen killed 14 innocent people. You can read up more here: http://www.nytimes.com/2015/12/03/us/san-bernardino-shooting.html or here: http://www.latimes.com/local/lanow/la-me-ln-san-bernardino-shooting-live-updates-htmlstory.html Anyway, the most trending hashtag is misspelt! It's worth noticing that at this point NRA was quite common. This is because up to this point people were blaming NRA for the tragedy. This has changed since I downloaded the tweets, however! The sentiment for the hashtag is surprisingly neutral. I say surprisingly because now the hastag has become very toxic as the shooters are identified as Muslims. Suddenly there are so many xenophobic comments that I am sure the sentiment would be quite negative now.

George Zimmerman

Today George Zimmarman is trending because he announced that he will auction off the gun he used to kill Treyvon Martin. It's pretty sad. Anyway I decided to use this search term for getting the wordcloud because generally I don't have negative keywords on this blog. I was also curious to know whether people on Twitter will support him or oppose him.  As it's apparent from the sentiment graph, a majority of Twitter users disliked the news. The sentiment is overly negative with only about 10% people saying positive things about it. In the wordcloud, the main discussion topic is "gun" and words around it. This is not surprising because George Zimmarman usually is not trending. So this bunch of tweets are all about the auctioning of the gun. I think a lot of people also were a bit outraged because his name is "trending" on Twitter. But by showing this outrage probably they added to the trending topic! For example, this tweet received a lot of...

#The Bachelor

I had watched a few episodes of The Bachelor over the years. By few I mean 2-3. So I know what the show is all about. Today the hashtag #The Bachelor was trending and I decided to use it for the wordcloud. Right off the bat there were a few things I didn't quite get because I don't watch the show. What is Lace and Ben? Or, rather who are they? Well, you can read up more about them here:  http://www.inquisitr.com/2681778/get-to-know-lace-morris-of-the-bachelor-2016-with-ben-higgins/  According to this article, Lace Morris is the girl everyone on the show is gonna hate from now on. I didn't find anything strange about her though and she comes across as a regular The Bachelor contestant. Take a look: Anyway, here is the wordcloud and the sentiment graph. The sentiment is not as positive as I expected but anyway.